Steve Morgan

With competing priorities, how do you define success? By starting with hard data. Read our tips on three essential metrics behind marketing reporting.

For CTOs and digital leaders in higher education, for whom trying to do more with less (budgets, time and staff) has become a way of life, all of this may sound depressingly familiar. But now is NOT the time to accept the status quo. If anything, delivering on digital strategies is more crucial than ever, with greater demand for remote learning, higher than ever student expectations (particularly their digital experiences) and institutions that successfully harness technology reaping impressive enrollment rates and cost savings. Working with the right provider can help higher education institutions to deliver better, personalized student experiences, without relying on niche developer expertise.

Read our latest capabilities in the higher ed. space.

During the initial COVID-19 outbreak, those that had already heavily invested in digital transformation managed to swiftly and painlessly move their operations online; those that hadn’t, scrambled to keep up. But while the world might be breathing a sigh of relief as lockdowns become a distant memory, another digital challenge is already looming.

Universities are stepping into a much more digital world and need to understand what expectations are being placed on them. The experience students have on a university’s digital platforms are now just as important as their in-person, on-campus experiences. And they expect the two to be intrinsically linked.