Credit Union Australia - CUA Health used Squiz Matrix to realise a 400% increase in mobile transactions and more than double their sales conversion rate.

Whether your site is focused on brand recognition, servicing customers, selling products, or conversation, an effective site search strategy is vital in driving conversions and increasing the return on investment from each customer interaction.

The global pandemic accelerated the pace of change for organizations across every sector in every region of the globe. As more organizations shift services and information to digital channels, trust has become a key concern for customers. This article explores the importance of striking a balance between speed and confidence to deliver on customers' ever-increasing digital demands.

In the initial stages of COVID-19 lockdown measures, businesses were left scrambling to adjust to entirely new ways of working and business pressures. But, as we slowly learn live with pandemic restrictions and businesses tentatively start to resume limited operations, marketing teams may be asking themselves ‘what now?’.

Following a comprehensive evaluation process, GESB chose the Squiz Digital Experience Platform (DXP) to deliver on their digital vision – i.e. to increase engagement with their members via digital channels.

The automation of services is revolutionising the way organisations interact with, and serve, their customers. Automating routine interactions and shifting them online has clear benefits for companies and their customers, but getting these digital projects right takes planning.