CUA Health online application solution announced as a finalist in iTnews Benchmark awards
We have been named as one of three finalists in the category for ‘Best finance industry project.’
The iTnews Benchmark Awards showcase the ways IT and project teams innovate and add value to their organisations.
CUA Health engaged Squiz to redesign the user experience and functionality of their health insurance quote and application journey and product picker.
Built on Squiz DXP, the co-designed solution has resulted in impressive results, including;
- CUA’s best ever digital sales performance for a financial year – more than 100% improvement YoY,
- A 97% sales conversion rate increase overall, and
- Quote to Sale funnel conversion rate improved by 54%.
Wish us luck on March 5th at the awards in Sydney.