CMS platforms are constantly evolving to meet the latest technical and business needs of today's marketers.
The rapid pace of innovation means that there's always a shiny new feature or buzzword that's floating around the industry, being pushed by one vendor or another.
This guide will help you cut through the noise and provide you with an in-depth understanding of what you should (and shouldn't) be looking for in a CMS.
You'll learn about:
- How a CMS is often more than one platform
- How you can get started on your new CMS search
- The things that you should be looking for in a new CMS