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This is the 3rd consecutive year the Squiz State of Marketing Technology report has been running. This year Morar Research was commissioned to survey over 600 senior marketing professionals across Australia, the UK and the US, to gain an unparalleled view of the space globally, and how each country and region compares.
Listen to our expert Robin Marchant, Global Marketing Manager at Squiz, to find out about the latest trends across the MarTech landscape.
In this webinar you will hear about:
- How MarTech investments are being decided upon and judged by the wider business
- How marketers' relationship with the C-suite has changed
- What technologies marketers are leveraging best, as well as what they're struggling with
- How Marketing and IT's relationship has changed over the 3 survey reports.