Travel Sector: Creating Effective, Transformative Digital Strategies

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The travel industry is continuing to change at breakneck speed - fuelled by technology and younger, more affluent customers.

More discerning customers with higher disposable incomes present the industry with a significant opportunity, and the good news is: there's plenty of scope for innovation.

To take advantage, you need a sound digital strategy, and this paper will show you how to do it.

Inside you will learn:

  • How your customers are changing
  • Problems with digital strategies currently employed by travel organisations
  • About the ‘mobile’ gap in the market
  • How to form a strategy that works

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