The Student Experience Begins Online, Not On Campus
Having been conditioned by the likes of Amazon, Google and Nike, Generation Z expect the same type of search experience from every brand they interact with, including universities. By failing to deliver these types of user experiences, colleges run the risk of alienating both prospective and current students.
The student experience begins online, not on campus. In this webinar, we will cover:
- How to adopt a student-centric approach to student engagement
- How to leverage site search to create better content
- How to craft a more successful, tailored journey for your students.