As we near the end of 2020, you’ll do well to find a single organization that hasn’t faced severe disruption at the hands of the Covid-19 pandemic. Higher Education is certainly no exception. Student acquisition strategies across the globe have been re-written, torn up and re-written again in response to mass uncertainty, fundamental rule changes, and an unprecedented level of competition. It’s really no wonder then that 42 percent of university presidents listed ‘enrollment’ as their primary worry about the pandemic, according to a 2020 survey (Source: ABC Survey).

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Managing remote workers presents an entirely new set of challenges for organisations and goes well beyond simply providing workers with a laptop and scheduling regular online video conferences. In fact, isolation and inadequate IT present two of the biggest challenges for successful remote working.

For higher education institutions, the COVID-19 pandemic presented challenges not just in terms of maintaining curricula in a remote environment, but also in regards to forecasting enrollments and attracting future students.Without in-person campus tours and the guarantee of international students, the digital presence of higher education institutions suddenly became critical in attracting domestic students.

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The primary goal for the new site search at BCIT was to help site visitors find the content they need, quickly, without having to make multiple searches.