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Optimize campaigns to increase conversions

Hit targets without guessing by testing and personalizing content, UX design and calls-to-action. Optimize your campaign pages for better results.

Content Management

Critical business issue

Marketing teams often don’t know what’s working, negatively impacting results. To get the best conversion rates for a campaign, you need to test and understand what content performs best. 

Your solution

Achieve and exceed your campaign goals through a suite of Squiz tools, including A/B testing for campaign pages, quick form creation and personalized communications. Here's how.

Test landing page content

Use inbuilt A/B Testing to understand what content variations on a landing page have better conversion rates. Tests can be run for entire web pages to individual components on a page.

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Test landing page content

Use inbuilt A/B Testing to understand what content variations on a landing page have better conversion rates. Tests can be run for entire web pages to individual components on a page.

Learn more

Build forms in seconds

Easily build and embed a form on a registration landing page for customers to sign up, using Squiz Advanced Forms.

Connect the form to your database, CRM or other solutions for automatic data collection.

Learn more
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Build forms in seconds

Easily build and embed a form on a registration landing page for customers to sign up, using Squiz Advanced Forms.

Connect the form to your database, CRM or other solutions for automatic data collection.

Learn more

Personalize communications

Provide content that is relevant to your user’s journey with personalized follow up communication. Segment audiences into groups, and provide a follow up webpage that is right for their needs.

Learn more
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Personalize communications

Provide content that is relevant to your user’s journey with personalized follow up communication. Segment audiences into groups, and provide a follow up webpage that is right for their needs.

Learn more

See it in action

This is an explainer of what you can see in the walk-through, if we have one.

The benefits

  • Feel confident in your decisions

    Know that you are making informed decisions, grounded in real-world results, making growth easier, and planning simpler.

  • Work faster, and smarter

    Teams get the tools they need to create campaigns in minutes, while customer data is automatically collected, segmented and pushed into campaigns without them lifting a finger.

  • Improved campaign performance

    Get more from your budget and marketing efforts, with better engagement, higher click-through-rates and increased conversions.

Customer Stories

Hear first-hand from our customers how they've increased conversion rates and optimized their digital channels with Squiz DXP.