Critical business issue
Marketing teams often don’t know what’s working, negatively impacting results. To get the best conversion rates for a campaign, you need to test and understand what content performs best.
Your solution
Achieve and exceed your campaign goals through a suite of Squiz tools, including A/B testing for campaign pages, quick form creation and personalized communications. Here's how.
Test landing page content
Use inbuilt A/B Testing to understand what content variations on a landing page have better conversion rates. Tests can be run for entire web pages to individual components on a page.
Learn more
Test landing page content
Use inbuilt A/B Testing to understand what content variations on a landing page have better conversion rates. Tests can be run for entire web pages to individual components on a page.
Learn moreBuild forms in seconds
Easily build and embed a form on a registration landing page for customers to sign up, using Squiz Advanced Forms.
Connect the form to your database, CRM or other solutions for automatic data collection.
Learn more
Build forms in seconds
Easily build and embed a form on a registration landing page for customers to sign up, using Squiz Advanced Forms.
Connect the form to your database, CRM or other solutions for automatic data collection.
Learn morePersonalize communications
Provide content that is relevant to your user’s journey with personalized follow up communication. Segment audiences into groups, and provide a follow up webpage that is right for their needs.
Learn more
Personalize communications
Provide content that is relevant to your user’s journey with personalized follow up communication. Segment audiences into groups, and provide a follow up webpage that is right for their needs.
Learn moreSee it in action
This is an explainer of what you can see in the walk-through, if we have one.
The benefits
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Feel confident in your decisions
Know that you are making informed decisions, grounded in real-world results, making growth easier, and planning simpler.
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Work faster, and smarter
Teams get the tools they need to create campaigns in minutes, while customer data is automatically collected, segmented and pushed into campaigns without them lifting a finger.
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Improved campaign performance
Get more from your budget and marketing efforts, with better engagement, higher click-through-rates and increased conversions.
Customer Stories
Hear first-hand from our customers how they've increased conversion rates and optimized their digital channels with Squiz DXP.
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How search lead to a 57% increase in scholarship page views
"How can search help a university make scholarships more accessible to students and increase applications? Here’s UAL’s approach."
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A twofold increase in conversion with a new experience
"When the biggest property data provider in Australia and New Zealand wanted to overhaul their digital experience, it naturally selected Squiz DXP."
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How a health insurer doubled its conversion rate with a new
"Reforms in the health industry pushed CUA Health to adapt its digital offering faster and improve user experience."
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A 13% student enrolment increase with Squiz DXP
"What does it take for a highly reputable London university to increase website usability and enrolments? The team at LSBU runs us through their work."
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Increasing customer service satisfaction and reducing costs
"Castle Water transformed their online customer self-service by making it more accessible and easy to use. Customers are happier and contact center costs are down."