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Squiz Funnelback Search

Conversational AI Search for Higher Education

Website search that feels like an easy conversation.
Give students instant and accurate answers, not more links.

A new standard

Conversational search could increase your admissions by 23%. That's right!

Students want to "ask", not click. Expectations have shifted to seek a ChatGPT-like experience wherever they do research - including your website.
The future of search is answers, not links.

Increase conversions Gif

A new standard

Conversational search could increase your admissions by 23%. That's right!

Students want to "ask", not click. Expectations have shifted to seek a ChatGPT-like experience wherever they do research - including your website.
The future of search is answers, not links.

We built the best AI-search engine in the market

Powered by enterprise search leader - Squiz Funnelback, Conversational Search gives prospective students the instant answers they expect.

Gain peace of mind knowing you have full control over the accuracy and presentation of the AI-generated responses.

Get a demo with your content
Squiz conversational search image

We built the best AI-search engine in the market

Powered by enterprise search leader - Squiz Funnelback, Conversational Search gives prospective students the instant answers they expect.

Gain peace of mind knowing you have full control over the accuracy and presentation of the AI-generated responses.

Get a demo with your content
Increase conversions GifSquiz conversational search image

How it works in 2 minutes

From clicks to instant, helpful answers.
Transform your search bar into a true answer engine with Conversational AI Search.

Video Demo of Conversational Search

Everyone wants AI, but worries about…

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    AI gone rogue

    AI can say things it shouldn’t. It’s necessary to be cautious.

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    Wrong results

    If AI pulls the wrong info or misunderstands, results can frustrate users - fast.

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    Unknown providers

    With new AI tools launching daily, it's hard to know who to work with.

Safe, smart AI—built for Higher Ed

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    You choose the source

    Only use approved content, leveraging 70+ ranking signals for precise results.

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    Control responses

    Marketing can easily set rules to keep improving answers and staying on-brand.

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    Comprehensive analytics

    Track trending topics, unanswered queries, and user sentiment to improve performance.

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    Work with existing tools

    Built to play nicely with your ecosystem. Add search to your existing web platform, no rip-and-replace needed.

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    Enterprise-grade security

    SOC 2, ISO 27001, CSA STAR compliant. Partnered with Cloudflare and AWS for the top-level security.

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    Expert support throughout

    Even before you're a client, experts help you see what's possible and practical. Success starts from Day 0.

Your peers trust Squiz Funnelback
"One federated search now crawls both CMS instances, with multiple collections and permissions-based search results."
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Carl Johnson

"We don't have a set-and-forget mindset with search. We can now customize the search experience a lot more. We're very active in it. "
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Steve Turkovich

Rated 4.5 stars and ranked in the Gartner Magic Quadrant for 14 years running.

"We chose Squiz because they truly understood the unique needs of higher education. They were the best solution for us."
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Hone Paul

"We ran a detailed comparison across 30 search terms. Squiz Funnelback Search, out of the box, provided better results for 26/30 terms."
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Alan Etkin

Rated 4.5 stars by happy customers.

"What makes a real difference is the people behind Squiz. They don't treat you as a number. Instead, they establish a real relationship with you."
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Norman Goh

The answer your students seek

Introduce the next generation of search to your website.
Get a demo to see how Conversational Search works with your own content today.

Book demo