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Enterprise AI Search

The most
trusted search.
The most
accurate answers.

Users spend too much time hunting for information that should be at their fingertips. With 25 years of search innovation behind us, Funnelback leverages 70+ ranking signals to deliver precisely what users need on their first search – getting them from question to answer faster than ever.

Squiz enterprise site search

AI search that delivers unmatched accuracy

Here's how Squiz Funnelback Search delivers answers your users can trust, every single time.

Leading algorithm and machine learning

Funnelback’s powerful algorithm has been refined over 25+ years, with machine learning that gets smarter in two ways: automatically from user behavior, and directly using training data you provide. It's the best of both worlds - hands-off optimization with hands-on control when you need it.

Flow chart showing machine learning powered by two inputs: user behavior and training data. These inputs feed into a central processor icon, representing the algorithm, which outputs increased search result accuracy.

Leading algorithm and machine learning

Funnelback’s powerful algorithm has been refined over 25+ years, with machine learning that gets smarter in two ways: automatically from user behavior, and directly using training data you provide. It's the best of both worlds - hands-off optimization with hands-on control when you need it.

70+ signals for accurate results

Most search engines look at a few basic factors. Funnelback weighs up 70+ signals to understand what users actually want. Content authority, freshness, user context, document type, and dozens of other signals work together to surface the most relevant result.

Graphic showing sliders on a control panel representing different ranking signals – such as date proximity, document metadata, content, URL length and attractiveness, and link quality – used to fine-tune search results. Illustrates how multiple weighted factors combine to determine relevance.

70+ signals for accurate results

Most search engines look at a few basic factors. Funnelback weighs up 70+ signals to understand what users actually want. Content authority, freshness, user context, document type, and dozens of other signals work together to surface the most relevant result.

Built to handle imperfect data

No one's content is perfect from the get-go. Funnelback was designed to work with real-world content, equipped with powerful tools that handle inconsistent formatting, legacy documents, and imperfect data. You get accurate results from day one, not after months of content cleanup.

Interface showing a set of data processing plugins in Squiz DXP, including tools for transforming XML, stripping HTML, gathering content from social media, and cleaning or enriching metadata. Designed to handle inconsistent or imperfect data for accurate search results.

Built to handle imperfect data

No one's content is perfect from the get-go. Funnelback was designed to work with real-world content, equipped with powerful tools that handle inconsistent formatting, legacy documents, and imperfect data. You get accurate results from day one, not after months of content cleanup.

Create targeted search experiences

Create specific knowledge bases for different audiences or topics. Unlike competitors who pull from your entire content library, you can control which content appears for specific topics. Better relevance, stronger security.

Diagram showing two separate webpages - Squiz Cruises and Squiz Coach Tours - each with their own search bar at the top. Below, three knowledge bases are shown: Cruise information, Flight information, and Coach tour information. Connection lines indicate that the Cruise search pulls from both Cruise and Flight knowledge bases, while the Coach Tours search accesses Flight and Coach tour information. This demonstrates how different search experiences can be configured to access specific, relevant content sources rather than searching across all available content.

Create targeted search experiences

Create specific knowledge bases for different audiences or topics. Unlike competitors who pull from your entire content library, you can control which content appears for specific topics. Better relevance, stronger security.

Answer questions instantly with AI

All this creates the ideal foundation for conversational AI search. Your visitors ask questions naturally and get accurate, instant answers from content you control using Funnelback – no hallucinations, no surprises.

View feature
A university website search results page showing 52 results for 'financial aid'. Above the search results, there's an AI-generated Q&A component with a summarized answer and source citations, followed by an 'Ask another question' button. The left sidebar contains search filters.

Answer questions instantly with AI

All this creates the ideal foundation for conversational AI search. Your visitors ask questions naturally and get accurate, instant answers from content you control using Funnelback – no hallucinations, no surprises.

View feature
Flow chart showing machine learning powered by two inputs: user behavior and training data. These inputs feed into a central processor icon, representing the algorithm, which outputs increased search result accuracy.Graphic showing sliders on a control panel representing different ranking signals – such as date proximity, document metadata, content, URL length and attractiveness, and link quality – used to fine-tune search results. Illustrates how multiple weighted factors combine to determine relevance.Interface showing a set of data processing plugins in Squiz DXP, including tools for transforming XML, stripping HTML, gathering content from social media, and cleaning or enriching metadata. Designed to handle inconsistent or imperfect data for accurate search results.Diagram showing two separate webpages - Squiz Cruises and Squiz Coach Tours - each with their own search bar at the top. Below, three knowledge bases are shown: Cruise information, Flight information, and Coach tour information. Connection lines indicate that the Cruise search pulls from both Cruise and Flight knowledge bases, while the Coach Tours search accesses Flight and Coach tour information. This demonstrates how different search experiences can be configured to access specific, relevant content sources rather than searching across all available content.A university website search results page showing 52 results for 'financial aid'. Above the search results, there's an AI-generated Q&A component with a summarized answer and source citations, followed by an 'Ask another question' button. The left sidebar contains search filters.

Marketing tools to
boost search performance

Funnelback gives your marketing team everything they need to maintain an exceptional search experience day after day. From promoting seasonal content to understanding user behavior, these powerful yet simple tools put control where it belongs – with the people who know your audience best.

Curator

Results curator

Results curator

Customize search experiences by promoting relevant results, personalizing content, and applying smart rules based on each user's unique queries and behavior.

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Predictive search

Predictive search

Predictive search

Provide users with real-time suggestions as query terms are typed into the search box.

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Synonyms

Synonyms

Synonyms

Expand or modify the user’s query terms behind the scenes to cater for language differences and still return the expected results.

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Faceted navigation

Faceted navigation

Faceted navigation

Help your users filter or refine a set of search results to quickly drill down on items or sub-sections of interest.

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Search analytics

Dashboard

Search analytics

Learn what matters to your audience. Track trending topics, commonly asked questions, popular links clicked – and most importantly – see what’s going unanswered. 

Learn more

Demo video

See Squiz Funnelback Search in action.

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“After implementing Funnelback, the relevance of our search results improved significantly. This led to a measurable increase in the value site search generates for BCIT, and the ROI is terrific.”

Alan Etkin

Alan Etkin

Senior Analyst

Frequently asked questions

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