Understand your content health at a glance
Log in, load the URLs you’d like to audit, and let Content Intelligence work its magic, providing powerful insights that keep your content and web team on track. Audit, review, amend. All in a snap.
Squiz Content Intelligence shows you where your content is invisible to AI, where it's falling short on accessibility, and gives your team a clear plan to fix what matters first.
People and AI. Accessibility and structure.
Accessibility standards are designed to ensure everyone can use your website. As legislation evolves globally, those gaps become growing compliance risks. But did you realize accessible content for humans is also more readable by AI?
If your web content isn't accessible and immediately understandable by your human audience, there's a strong chance AI will skip over it. So, as more people turn to AI search for answers, if your content isn't built for AI to interpret, you're simply not part of the conversation. That's where Squiz Content Intelligence comes in.
Our crawler scans your site the way search engines and AI search platforms do, benchmarking performance across accessibility and AI search visibility. No integrations. No disruption.
See WCAG issues, structural gaps, and AI search visibility opportunities, ranked by impact and effort so teams can focus on the work that drives measurable outcomes.
Get step-by-step, AI-assisted guidance for both content updates and technical fixes, with clear ownership between content teams and developers.
Automated audits run regularly so you always have an up-to-date view of your content health and a clear record of the progress you've made.
Content health
Most teams still tackle content audits the old way: spreadsheets, manual checks, or an outside agency. It takes months, burns budget, and by the time the report hits your inbox, half the content has already changed.
Squiz Content Intelligence breaks that cycle. Scans finish in hours, issues are ranked by impact, and every new audit only looks at what’s changed. You shift from a one-off report to a living content health program your team actually owns and runs.
Log in, load the URLs you’d like to audit, and let Content Intelligence work its magic, providing powerful insights that keep your content and web team on track. Audit, review, amend. All in a snap.
Content Intelligence shows you what to fix and where to focus, turning guesswork into data-driven priorities that move the needle.
Accessibility issues cost you users and expose you to compliance risk. Content Intelligence audits every page against WCAG 2.2 AA/AAA standards and makes it easy to fix what's broken.
Video: Are you in the conversation?. Captions and transcript available on playback.
Squiz Content Intelligence helps you prioritize content health so that AI search platforms can find you. From invisible to unmissable.
Visitors from AI search platforms convert 3x higher than traditional search. AI search visibility isn’t just reach - it drives measurable, high-intent outcomes. Source: Microsoft Clarity, Nov 2025
Content Intelligence scans your site the way search engines do, so you can improve accessibility and AI search visibility without platform changes, custom development, or migration.
Tell us your website and up to three competitors. We'll give you a snapshot of your content's AI readiness.
Whether you're managing compliance risk, student enrollment, or client acquisition, poor content health has the same root cause and the same fix.
| Feature | Details | Included |
|---|---|---|
| WCAG 2.2 AAA scanning |
Every page scanned against WCAG 2.2 AA and AAA. Issues are prioritized by impact, with fix guidance and clear ownership for editors and developers. |
Yes |
| Page structure review |
Surfaces structural and markup issues affecting accessibility and AI readability, with recommended fixes. Covers heading hierarchy, link clarity, and content organization. |
Yes |
| Automatic topic mapping |
Automatically identifies and maps the key topics on your site to simplify prioritization and alignment. |
Yes |
| Question & answer audit |
Your audience is asking questions on your site and through AI. Content Intelligence generates relevant questions and tests them against your content, showing you where it performs and where it falls short. |
Yes |
| Impact-based prioritization |
Every issue is ranked by potential impact, so teams see the fixes that will move the needle most. |
Yes |
| AI readiness fix guidance |
Every AI readiness issue comes with a clear explanation and specific guidance on how to fix it. An actionable list tied to real content problems, not a score to interpret. |
Yes |
| Accessibility remediation |
Every accessibility issue includes the affected element, a plain-language explanation, and a recommended fix with assigned ownership. Editors and developers can act immediately without waiting on each other. |
Yes |
| Visual dashboards |
At-a-glance scoring and issue summaries across accessibility and AI readiness, with progress tracking over time. |
Yes |
| Progress tracking |
Scores and issue counts tracked across every audit cycle. Each scan builds on the last so progress is always visible. |
Yes |
Squiz Content Intelligence pricing scales with the size of your digital estate. Whether you manage a single domain with a hundred pages or a portfolio spanning dozens of domains and millions of pages, there is a tier built for your organization. Every plan delivers the full platform at a fraction of the cost of manual audits or agency-led reviews. Get in touch to find the right fit.
Yes. Content Intelligence is CMS-agnostic and scans your site like search engines do. No integrations are required.
Once you have purchased Squiz Content Intelligence, we just need your website(s) URL(s) and information about what you would like to audit. That’s it - then the audit can run.
No. Squiz Content Intelligence turns audit findings into a prioritized optimization plan and provides step-by-step, AI-assisted guidance so teams can action improvements, not just review issues.
Content Intelligence combines accessibility auditing and AI readiness insights with impact-based prioritization and remediation guidance. Many teams use it alongside other tools, but rely on Content Intelligence for prioritized execution.
Squiz Content Intelligence’s question and answer audit is designed to show how well your website content can answer the questions people now ask in AI search platforms, and where it can’t.
Here’s what’s included:
Automatic topic categorization of your site
The audit first analyzes your site content and groups it into topic areas (for example: practice areas, industries, product capabilities, services).
A large-scale question audit for each topic (generated automatically)
For every topic, it runs a question set to test how well your pages answer what users are likely to ask in an AI search platform.
Tests how well your pages answer those questions (based on your content)
It evaluates your existing content against those questions to identify where answers are strong, weak, or missing - so you can see whether your site supports accurate AI-generated answers for that topic (or leaves AI to pull from other sources).
Prioritized findings: gaps, issues, and what to fix first
The output categorizes and prioritizes issues, highlighting the biggest content gaps and surfacing priority pages so teams know where improvements will have the most impact.
Actionable recommendations to improve “answerability”
For low-performing areas, the audit can provide specific improvement guidance - including targeted suggestions such as rewriting passages for clarity, adding needed detail, and linking to supporting information.