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Fellow Marketer: Get back to making an impact.

Ideas that can't get delivered. Battling to get developer support. Your website not driving growth or engagement you need?
Our CMO has a message of hope.

My peer-in-arms,

Let's cut to the chase – our profession has become a high-wire act without a safety net.

You're juggling "be innovative" with "cut costs," "drive revenue" while "reducing spend," and my personal favorite: "deliver faster" but "make it perfect."

Meanwhile, your website - the center of your digital universe - is underdelivering.

Every marketing investment we make – from conversational AI to search, social, and email – ultimately funnels to this single conversion point. Yet it's failing you.

Why? Because enterprise web platforms that require a PhD to operate, developer backlogs longer than a supermarket receipt, and martech stacks that resemble Jenga towers make creating digital magic nearly impossible.


It's time your website evolved, from just pretty or functional, to intelligent.

In today's AI-obsessed world, users expect:

> Conversational search: Answers, not results pages.
Post-ChatGPT, nobody wants to navigate your site like it's 2010.  They want to ask human questions and get instant, relevant answers from your content. Are you ready for conversational search experiences?

Personalization: Without the headaches.
Intelligent experiences remember preferences, speak their language, and recommend logical next steps. They also maintain accessibility and brand standards at scale. You need this without calling IT every time.  AI-powered tools built right into your site editing interface make it both possible, and easy. 

Optimization: Test, learn, iterate - without tech support
Forget complicated journey-mapping and testing frameworks that require a degree in code. You need tools that marketing humans can actually use.


There's a better way. YOU can do it all.

No more compromising your vision.

No more developer ticket queues.

No more "we'll get to it next quarter" killing your competitive edge.


It's time to transform your website from resource drain to growth engine by embedding intelligence at every touchpoint – for you, your team, and your users.

Reclaim the marketing magic. Fall back in love with what you create.

If this resonates, Squiz DXP might be exactly what you're looking for.

Not familiar with what a DXP is?
Book a chat with an expert.

Or find me on LinkedIn if you have any questions.

Rooting for you,
Mei.

Squiz CMO Headshot and Signature

Before, we needed a senior dev and a designer for things that we can literally do ourselves now.

We recently needed a new website built, and the old system would've been a nightmare.
This time, we built it that afternoon.

I never imagined it could be so easy.

Maria Barsema

Manager of Web Experience, University of Otago

Turn your website into a growth engine

Chat to an expert to map out your first next step

Book a call