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Drive retention and acquisition

Funnelback creates highly relevant promoted results targeting customers, creating opportunities to cross-sell, acquire and retain. A better search experience means a higher potential to grow your revenue

Optimize campaigns

Ensure continuous campaign exposure across media, platforms and silos. Configure ‘set and forget’ campaigns and promotions on marketing dashboard to gain site-wide coverage without additional spend

Ensure security

Meet and exceed compliance requirements with sophisticated enterprise security and compatibility with a range of security and compliance solutions

Key features

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Optimize the site search experience

Funnelback for finance offers a seamless transition between browsing and searching. With search results optimized for your business, customers find exactly what they need with targeted in-search promotions

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The Concierge

Amazon shoppers know the importance of sophisticated auto-complete functionality. Funnelback Concierge is a next-gen suggestion engine that uses multiple sources to find a more personalized search experience for customers vis-à-vis traditional auto-complete

Streamline internal and external data

Funnelback is a powerful enterprise search solution. It bridges data silos by securely integrating CRM, diverse databases, external market sources, email and intranet files while adhering to data laws and user rights. It also allows easy and secure access to critical data on internal resources (such as SharePoint or Salesforce)

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Extend campaigns across the site

Deliver key messages and campaigns across your website, including the search results page. Tailor campaigns to customer need using data such as location and previous searches

Be confident in compliance

Meet and exceed mandated requirements for fiduciary security, transparency and redundancy for your sensitive records with sophisticated enterprise security which is integrated out of the box, and compatibility with a range of security and compliance solutions

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Real-time insights to create a personalized customer experience

With the Marketing Dashboard, develop and track sophisticated marketing efforts and tie your work to specific KPIs. Discover opportunities for engagement with intuitive built-in solutions to expose the right content at the right time

Some of our Financial Services customers

Create and choreograph your finance services with an open DXP
Matrix
Create, manage and publish content across your digital channels from one place.
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Funnelback
A web search platform that makes it easy to find exactly what you want.
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Datastore
Store and serve customer data that delivers true personalization.
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Connect
Create one digital application ecosystem with flexible, pre-configured integrations.
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Insights

Credit Union Australia - CUA Health

Credit Union Australia - CUA Health used Squiz Matrix to realise a 400% increase in mobile transactions and more than double their sales conversion rate.

Boost ROI with Site Search – Webinar Highlights

If your website is central to the customer experience, then search – an action that almost half of all your website visitors will undertake – is arguably one of the most important aspects to get right.

Trusted digital experiences at speed

The global pandemic accelerated the pace of change for organizations across every sector in every region of the globe. As more organizations shift services and information to digital channels, trust has become a key concern for customers. This article explores the importance of striking a balance between speed and confidence to deliver on customers' ever-increasing digital demands.

How to Enhance Your Customers’ Digital Experience Post COVID-19 – Webinar Highlights

In the initial stages of COVID-19 lockdown measures, businesses were left scrambling to adjust to entirely new ways of working and business pressures. But, as we slowly learn live with pandemic restrictions and businesses tentatively start to resume limited operations, marketing teams may be asking themselves ‘what now?’.

GESB Superannuation

Following a comprehensive evaluation process, GESB chose the Squiz Digital Experience Platform (DXP) to deliver on their digital vision – i.e. to increase engagement with their members via digital channels.

5 questions to ask before launching a customer portal

The automation of services is revolutionising the way organisations interact with, and serve, their customers. Automating routine interactions and shifting them online has clear benefits for companies and their customers, but getting these digital projects right takes planning.

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